IndiaInsurance
18th December 2009, 01:35 AM
Financial service firms, particularly insurers, are embedding their products in the story line of movies, hoping to see audiences flocking to their schemes after their favourite stars have sworn by them in the movies.
More... (http://economictimes.indiatimes.com/personal-finance/insurance/insurance-news/Insurance-Cos-reel-off-products-with-filmy-touch/articleshow/5349638.cms)
More... (http://economictimes.indiatimes.com/personal-finance/insurance/insurance-news/Insurance-Cos-reel-off-products-with-filmy-touch/articleshow/5349638.cms)